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Cosmetic Dream: campaigns, emails and WooCommerce
Sponsored project, email marketing, more engaging images and enhancements to a beauty ecommerce on WordPress/WooCommerce.
Background
Where we left.
Cosmetic dream sells in a competitive sector, where to try the products is very important.
Problem
What had to be settled.
It was not possible to move the site on Shopify: the work was done on WooCommerce, with a graphic tied to the chosen theme. It was therefore necessary to make products, promotions and communication clearer within those limits.
Work done
What we did.
- Sponsorship management.
- I work on email marketing and communications.
- Creating more engaging images for products and promotions.
- Improvements to the WordPress/WooCommerce site within the graphic limits of the chosen theme.
- Set a sample promotion to make the products try.
Result
What's better.
- Better visual communication, even without remaking the shop.
- Project carried out without migration Shopify, respecting the already chosen WooCommerce theme.
- More opportunities to make the products known and tried.
- Clearest route between campaign, site and email.
- More neat management within existing technical constraints.
Materials
Project images.
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